Open to Remote | Works in timezone PST

Description

Why Join?

Harvest is an industry-leading, independent software company that makes tools to help businesses run more smoothly. They believe that businesses only succeed by using their time intentionally. The products support customers through time tracking, reporting, and forecasting features.

Harvest started in 2006 as a team of three and has grown to today’s current team of over 70 with Harvesters working from around the globe. Harvest has worked as a remote team since the beginning and continues to hire the right people for the job no matter where they call home.

They strive to create a workplace culture where everyone feels valued, included, and heard. One important aspect of this is continuing to create spaces for diverse life experiences and work histories. If you are a member of a group that is historically underrepresented and disadvantaged in tech, business, and society in general, they want to meet you and encourage you to apply.

Your Mission:

As Product Marketing Manager, you’ll be the subject matter expert on customers and the market, leveraging your insights to create and drive go-to-market strategy. You will guide programs touching each point of the entire customer lifecycle, from brand awareness to customer loyalty. This is a great opportunity to help build Product Marketing from the ground up and help drive the next wave of growth.

You Can Expect To:

  • Conduct customer and market research, win/loss analyses, and interviews with internal stakeholders and customers alike, packaging and presenting key insights.
  • Be the product expert, evangelist, and advocate of Harvest across both internal and external audiences.
  • Leverage your understanding of the target market and the Harvest product to develop key messaging and positioning, including value proposition, reasons to believe, feature-level messaging, and competitive positioning.
  • Develop a detailed understanding of the sales funnel, partnering internally to craft trial onboarding and nurture programs that intelligently enable trailers to quickly find value in Harvest.
  • Develop and lead the execution of customer marketing programs in support of feature launches.

Is This You?

  • 5+ years of product marketing experience, preferably in SaaS Try/Buy and/or B2B technology.
  • Track record of executing successful go-to-market launches that drive market awareness, new customer acquisition, and customer retention.
  • Demonstrable success developing strategic messaging that synthesizes customer needs, product positioning, and competitive differentiation.
  • Proven ability to extract insights from research and translate those insights into go-to-market strategies.
  • A skilled storyteller and customer-centric in your approach to marketing.
  • You have exceptional written, verbal, and interpersonal communication skills across different audiences.
  • Excellent project management, interpersonal and organizational skills.

A few shares on Harvest benefits/perks:

  • 15 days of vacation in your first year, plus company holidays and a week off for winter break. And you’ll get an additional two days per year until you reach twenty days.
  • 100% coverage of health insurance premiums across medical, dental, and vision plan offerings for you, your spouse, and your dependents.
  • A yearly budget for your professional learning and development goals.
  • 401k plan with a 6% company match after three months with the company.
  • 16 weeks of paid family leave to all new parents with the option to use it all at once or throughout the baby’s first year as well as a virtual platform providing support across fertility, pregnancy, adoption, and through your first year of parenting.
  • A charitable giving matching program to support your contributions to your favorite charitable organizations.
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